This website uses cookies, some of which are necessary for the website to operate properly and some of which are designed to improve your experience when you visit. You can accept all cookies by clicking OK. If you wish to review the cookies we use please click Review where you can also set your preferences.
OK
Expertise

Core Services

Design is at the core of everything we do and our focus is always on how a branding solution is experienced, identifying moments that matter and building cohesive branding experiences around them. The idea of Active Design is informed by three core beliefs:

  1. People Up = needs and behaviours, and how these change in different environments and moments, must drive a brand’s actions – not the other way around.
  2. Action Driven = beyond consistency, brands need a deeper understanding of their equities and how to convert them into relevant, engaging experiences that change behavior.
  3. Multi-disciplinary = our expertise across Digital, Retail, Experience and Trade drives understanding of context, channels and categories, to maximize a brand’s asset applicability.

We understand both culture and commerce so that whatever we do, from a Brand and Design perspective, is always appropriate.

  • Distinctive Asset Analysis
  • Active Semiotics
  • Brand Definition
  • Brand Identity
  • Brand Guidelines
  • Packaging Design
  • Iconography
  • Branded Structures, POS, Environmental Design Key Visuals
  • Digital and Corporate Identity
  • Portfolio Architecture
  • Naming Conventions
In Action

Branding & Design Work

Coca-Cola

The Gift Bottle

Republica de Colombia

Terribly Delicious

Saga City

The Edible Business Card

Find out more about services

Our Offering

Customer Engagement

Our Offering

Shopper