Our digital business is laser-focused on four key pillars which we believe to have the greatest influence on retail experiences shoppers and their journeys
Innovation @ Retail
Leveraging technology and innovation to influence omni-channel experiences (online and in-store) in order to support or shorten purchase journeys
Delivering strategies, diagnostic tools and executional capabilities which help to increase online (and in-store) purchase
Content that Converts
Using content across key moments to influence behavior and sales
Staff and Trade Engagement
Engaging, informing and enabling teams to activate brand and shopper experiences instore and online.