Gareth is Regional Planning Director for Geometry based in Shanghai. For China and across our Asia Pacific offices he focuses on shopper marketing and activation programs; supporting client strategy, driving best practices, and helping utilize digital. Across the region he has worked on Intel, Unilever, Diageo, BAT, HuaWei, Lenovo, and GSK, among others.
He moved to Asia from New York in 2011 where he headed digital in North America for OgilvyAction as well as running Mobile@Ogilvy across the Ogilvy group. He has extensive FMCG experience and has worked closely with retailers’ online and mobile platforms helping brands leverage opportunities to activate shoppers through their journey to and in store. In North America his clients included Unilever, NewBalance, Nestle, TimeWarnerCable, American Express, and Avon.
Gareth previously held the position of Interactive Marketing Director, OgilvyOne, working with Kodak, TDAmeritrade, SAP, Morgan Stanley, and Zurich Insurance.