Tom joined Geometry in January 2017 to lead the marketing to shoppers team in the UK covering FMCG, healthcare and retail clients. Joining from London agency RPM, Tom brings with him over 15 years experience leading local, regional and global Clients including Diageo, Britvic and M&S.
A strategic leader, Tom brings a rare skill-set to Clients: blending the ability to deliver behaviour changing campaigns that drive conversion while helping brands upscale shopper marketing regionally and globally.
He has a proven track record in activating business growth with innovation and flair across the purchase journey, with a particular focus on shopper, digital and experiential.
Prior to RPM, Tom’s career launched at iris, where he worked with Sony Ericsson, Speedo, Southern Comfort and Polar.