“Current UK CEO appointed Global Client Leader and Head of Shopper Marketing EMEA”
As Global Client Leader, Sarah will drive strategic brand development and delivery for global clients across the network of 56 markets. As Head of Shopper Marketing EMEA, Sarah will establish and embed Geometry shopper marketing expertise across the region.
“We are experiencing a growing client demand for shopper marketing expertise as a result of on-going technology transformation and changing customer behaviour. Moreover, many brands want to work with us on a global scale,” comments Global CEO Steve Harding. “Sarah’s exceptional ability of building powerful, trusted client partnerships, her world class innovative shopper marketing expertise, and success in growing our UK operation, place her perfectly to help brands transform and succeed locally and globally.”
Sarah Todd says, “I couldn't be more excited about my new role. We have world class clients, a powerful set of capabilities and tools, as well as brilliant talent across the network. I intend to help harness this talent and drive even greater results for our clients across markets. I’m looking forward to working with Steve and the teams across the network to help realise our global growth and innovation ambitions".
A leading marketing practitioner for 20 years, Sarah has partnered with world-class companies, including GSK, P&G, Danone, Philips, Heineken, Toyota, Microsoft and HP. In the past four years Sarah has built a ground-breaking UK operation, which has become a WPP shopper marketing centre of excellence.